Are you a beginner to SEO and willing to do SEO as you have started a website and want to rank it on top of google or any search engine result pages. It may be long or longer journey to rank a websites depending on competition and volume. There are many algorithms how to rank sites but not all of the algorithm works perfect.
SEO needs patience, if you do not have one you learn it or switch your profession. When you are working with SEO, you get frustration, headache or feel low that you can’t rank sites anymore, when some tricks do not work like you planned and you have been doing it for so long which is now a loss of effort and waste of time. But you learned a lesson and now you need to do is switch for next trick. Don’t quit when you feel this way because there are easier and faster way you can do SEO if you can get used to some of the best SEO tool which can help your SEO journey go smoother and better.
Note: If you can do good SEO you can get paid times more than what tools will cost you.
Note: Only short detail on each tool are provided for reference and help.
Keyword Planner by AdWords
IT’s Keyword Planner that can make your keyword research faster, easier and excellent.
Keyword research is basics of SEO but plays most important role in the whole system. Wrong keyword target means it’s game over of your journey even though you have the best content. Keyword planner is the best tool ever that generate most accurate detail on any keyword. You can get ideas on what people are searching in your niche and even find out long tail keywords. You can find out relevant keyword people are searching, difficulty level of the keywords to rank, bid for the keyword, impression of the keywords, estimated CPC for that keyword ads.
Check it out more yourself, It’s free don’t be greedy to use free tool.
Link – Keyword Planner
MOZ is one of the well known SEO company in Digital Marketing world. They offer SEO tools that includes keyword research, link building, site audits, and page optimization insights in order to help companies to have a better view of the position they have on search engines and how to improve their ranking. MozPro provides different premium services like site crawl checkups and fixes, rank tracking in SERP and competitor tracking. They have free tools called open site explorer that provides sites link data. MozBar is one of the free as well as premium SEO browser tool (chrome extension) that gives data on DA, PA, spam score, Page Analytics and more feature which can be used setting manually.
DA – Domain Authority is a score from 0-100 that predicts how well a website will rank on search engine result pages (SERPs). Higher the score means greater ability to rank.
PA- Page Authority is also a score from 0-100 that predicts how well a specific page from a website can rank in Search engine result pages (SERPs). Higher the score means greater ability to rank.
Link – MOZ
If you are not familiar with Ahrefs, you are missing out best SEO tool to make your SEO work professional.
Ahrefs is one of the amazing SEO tool that helps everyone’s SEO journey easier and faster. This is a simple machine for your loads of link building SEO. Ahrefs have built their own way of measuring link authority of a websites. They have similar metrics like MOZs, Domain Authority(DA), Page Authority (PA) but have different calculation method, they are also well known metrics in SEO.
DR – Domain rating (DR) is a metrics that shows how strong a backlink profile of a target website is on a scale from 0 to 100 (with the latter being the strongest). Backlinks from sites with higher DR carry more weight.
UR –URL Rating (UR) is a metrics that’s shows how strong a backlink profile of a targeted page is on a scale of 0 to 100 (with latter being the strongest). Higher UR of a page tends to rank higher in a search engine result page (SERP).
Ahrefs contains overall all the SEO analysis component. Some good thing to do with Ahrefs:
- Check your backlink profile – which sites are linking to your websites
- Check your referring domain – view metrics of referring domain as well
- Look what keywords are ranking for your websites and what are theirs position on SERPs.
- Ahrefs Estimate traffic and traffic value of your websites.
- Keyword analysis
- Bulk backlink checker
Link – Ahrefs
Google Analytics is a service provided by google which is used to track all website traffics and performance . Google analytics shows the accurate data of a website that is considered to be most widely used web analytics service today. It tracks visitors of a websites, landing page of the visitors, location, which devices visitor is using, is it direct traffic or referral traffic, how long did the visitor stayed. Google analytics provides report of your overall website performance, which page is doing is fine and which one is performing poor, what is the conversion ratio
Google analytics is easy to connect. All you need is sign up and attach tracking code provided by google analytics to your website. Get help from YouTube or google analytics support.
Link – Google Analytics
Google Search console:
Google search console is previously known as webmaster tool which is provided by google and complete free tool. Search console is used for maintaining site preferences. Search console is a direct and main medium to control and manage website presence for search result. It tracks and records websites that are linking to your websites. Monitor and resolve malware or spam issues so site stays clean. Submit sitemaps for search engine to crawl easier and faster.
Search console is best for everyone who owns websites i.e. personal website, business website, e-commerce websites, blogs etc. Search console helps everyone to maintain their website easier and analyze overall performance. Multiple user can be shared and grant access to manage website performance.
Link – Search Console
Semrush is All-in-one Marketing Toolkit for digital marketing professionals that covers overall SEO, PPC, keyword research, competitive analysis, social media, PR, content, and more. SEO is easier when semrush is providing millions of website data. You can analyze websites traffic, view, track and research your keyword ranking in detail.
Domain Analytics provide detail on domain performance. Which keyword is ranking, what is the search volume, backlinks and referring domains, how much traffic does a site have. You can select this report on different county location which helps to check traffic and audience in different countries.
Keyword Analytics Provides keyword details that we want to check. You can check which site is ranking on top of google search result page for any keywords, check search volume, relevant keyword or matching keywords details, competition and difficulty of keywords, which country has the highest search for any keyword.
Semrush have Analytics that can check PPC, lead generation and more. It is a paid tool that is good and handy for SEO masters.
Link – Semrush
When you use it, make full Utilization
Don’t wait to get lucky
Work hard on your SEO Journey