IT companies are getting bigger and bigger taking most of the space in the digital world and it’s growing here in Nepal as well. Nowadays Digital marketing is one of the trending topics in Nepal. Among different digital marketing strategies, SEO is one of an integral part and demanding in the industry. There was a time when web design/development was the demanding service. Most of the IT companies used to provide website services while only a few were providing digital marketing.
Internet was not good like today and used to face load-shedding at the same time. It was a nightmare to people working in the technical field. But the good thing is time changes and Today It’s not like it used to be in the past. Many things have gotten better while there are still some problems left.
Today people who have smart ideas are the one who succeeded. Marketing used to be all about Newspaper and TV ads. Internet was available only in cyber-cafe. 15rs per hour charge increased up to 40 and 50rs per hour. And the internet was as slow as a turtle. So, these problems are no more faced today, this is why the internet has been the most loving factor for everyone. Digital marketing is growing day to day and bringing new marketing strategy which helps to grow businesses and companies. Digital marketing is leading the whole world, if you don’t believe why don’t you have a look at Facebook marketing, Google AdWords, AdSense, Affiliate marketing, Amazon Advertisement, Shopify, Alibaba and more. These are the leading Marketers who use digital marketing strategy to boost up their sales, profit margin, leads, net worth and more.
Nepal has started to grow into this field from certain Years and doing it really good. Many people have started their business online and using digital marketing to grow up their leads and sales. Most of the people look into the search engine as their main source for traffic. People want their business to be found on the first page of the search result. If the business is ranked in the first page of the search result for the money keywords then they will get organic traffic every day which will surely convert into a sale. This is where SEO plays the role model. SEO is one of the marketing strategy, which is done to rank the website to the higher position in the search result. SEO is one of the demanding services in Nepal which every IT companies have to provide to grow up their business. Many new digital marketing companies have been established in Nepal in 2018 and working as a startup and some of the company has already caught the market value.
Why is SEO demanding in Nepal?
As I have been working in this field for a long period of time, I have seen the demand for SEO gradually increasing every year. I have been offered by a different company to work with their team. There is a good future in the SEO industry on coming days. Currently, there is less number of SEO specialist in Nepal who do the right things. There are also many fake people on the internet who claim to be expert and scam you. More than the SEO expert there are business and company who are looking for SEO service which is the golden opportunities for upcoming SEO specialist in Nepal. Every time someone starts a business, they look for good SEO service to make their business grow and create a strong presence online. SEO helps your website to grow slowly but when it reaches the peak, make sure to keep up your service as good as always.
Less no of SEO Analyst, with more number of company or business wanting SEO service, makes SEO to be one of the demanding services in Nepal. Every digital marketing company in Nepal are now offering SEO services as one of the main among their services. Many companies are also hiring an SEO intern and analyst for their company. Some of them are providing classes and workshops to build up the SEO empire in Nepal.
Why is SEO Important?
SEO is an abbreviation for Search Engine Optimization. SEO is the term referred to a strategy that helps to rank websites on top of the search results in search engines like Google, Bing, Yahoo search and more. If you have a website that provides SEO service and if it does not get found for a keyword ” SEO service” in the first page of search engine then you will not get leads or any client. People always Google any terms when they are looking for it. For example – You are having a problem with finding a good pet store in your town. Now what will you do, I’m sure you will Google it typing ” good pet store near me” or ” best pet store in my city” and Google will show the relevant websites or google map listing for pet store within the city. Maybe you have been to this situation like when “group of people discussing and suddenly they get stuck with some term, and someone from the group says “Google it”, doesn’t it makes sense. Every second over 40 thousands of people is googling and searching for information, services, idea, solutions and more. It’s a number one search engine for a reason.
When you rank your website in top of the google search result for high volume keywords, you will make a good profit from it. If you are selling services, then you will have lots of leads or are you selling products, you will make a lot of sells. If you are also providing useful information, people will like it and visit your website time and again. Provide valuable information to your visitors so they will buy your service without hesitating. This way you will make a good profit with your service.
SEO in Nepal is just starting to grow and will get bigger in time. More challenges await for every SEO analyst and expert in Nepal. There is a lot of demand in the market for SEO and if you are thinking or planning to learn it, don’t delay and start learning right away. There are company teaching basics of SEO or you can learn it online. Just do it 🙂 👍